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iBooks 3.0 Seriously Underwhelms

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iBooks 3.0 was announced today at Apple’s event, and is available now on the App Store.

Is it just me, or does calling this update “3.0″ feel like a overstatement? A new (continuous) scrolling mode (that doesn’t work with fullscreen), some new languages, and “iCloud” sync that, as far as I can tell, is identical to the sync it’s had from day one (suns reading position and lets you download purchased books)? That’s it? Am i missing something? This should have been a labeled a minor point release, not “3.0”. Oh, and iBooks Author got an update, too. Some new themes, and you can now make portrait-only books. Be still my heart.

Why do I even care? Because I’m an avid ebook buyer and reader (several per month). I love my iPhone and iPad and I love reading on them. I want to love iBooks. It’s gorgeous. But I find myself doing all my reading in the Kindle app (and hence, buying from Amazon). iBooks offers no benefits I can see over the Kindle app and ecosystem. I guess I’m kind of rooting for Apple to do something groundbreaking and spectacular here, not because I love Apple, but because I love books.

That’s why this “update” underwhelms. iBooks could be so much more.


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